Kids Fashion

The Cutest Winter Prints Trending at Oobi This Season

Every season we hand-print new fabrics with our artisan partners in Jaipur, and every season there are the ones that stop people mid-scroll. This winter, three prints are doing exactly that. They'r...

Winter Dresses for Girls: Cosy, Cute and Made for Layering

A great winter dress, layered properly, is genuinely one of the easiest outfits you can put on a little girl. Warm. Adorable. No negotiation required. And when you pair it with the right jacket or ...

Matching Mum and Me Winter Outfits in Styles You'll Both Love

Mum and me outfits are having a serious moment right now, and Oobi has been doing them since before it was a trend. Here's how to do it without looking like you're wearing a costume, and why winter...

How to Layer Girls' Clothes in Winter: A Practical Guide for Australian Mums

Layering children's clothes sounds straightforward until you're doing it in practice, at speed, with a child who has strong opinions about sleeves. The good news is that once you have the right pie...

Why Colourful Kids Clothes Make Life More Fun

Colourful clothes aren’t just “cute”. They can brighten moods, spark imagination, and make everyday moments feel joyful. When kids put on vibrant outfits, they see the world a bit differently, and ...

Cute Autumn Outfit Ideas for Girls

Autumn brings cosy layers, gentle colours, and the perfect excuse to mix comfort with style. Whether it’s jumping in leaf piles, Sunday brunch with family, or school days that call for something sp...

How to Choose the Right Dress Size for Your Child

Finding the right dress size for your child can feel tricky especially when kids grow so quickly. The good news? With a few simple measurements and a reliable size guide, choosing the perfect fit b...

Best Dresses for Girls Who Love to Twirl

If there’s one thing little girls usually love more than anything, it’s a dress that spins beautifully with every twirl. Whether it’s for parties, family get-togethers, or just everyday fun, the ri...

Oobi Wins Business of the Year in Sydney

Great design is only part of what makes a children’s brand special. Families also look for trust, ethics, and a proven reputation. That’s why it means so much that Oobi was recognised as Business o...

Easter Dresses for Girls 2026

Easter is one of those special moments when families come together - and of course, the outfits matter too. Whether you’re planning an Easter egg hunt, a family lunch, or church celebrations, findi...