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Light and Dark Pink Heart Maxine - Oobi

Score 15% Off Your First Order!

Shoots • Collabs • More!

We'd love to offer you a discount

We're so convinced you're going to love your Oobi Magic that we'd like to offer you a generous 15% off your ENTIRE order, including sale - 'cause that's how we roll.

Shoots • Collabs • More!

We have all sorts of exciting opportunities for collaborations, influencers and even some photo shoots!

If you’re a photographer, mumfluencer, or are great with a camera and love to create content - we’d love to talk ❤️

Drop us an email with as much detail as possible and your Insta handle and we’ll be in touch soon xox

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Cold Days, Cute Clothes in Oobi

Cold Days, Cute Clothes in Oobi

Cold Days, Cute Clothes in Oobi
affordable dresses for girls

Cold Days, Cute Clothes in Oobi

Stay cosy in cute winter styles! Dresses, coats, knitwear and more to keep you warm through the cold days. Read More...

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Winter Magic at Oobi ❄️
winter

Winter Magic at Oobi ❄️

There’s something truly magical about winter – crisp mornings, cosy cuddles, and the joy of layering up in beautiful clothes. At Oobi, we believe that dressing up for the cool weather should never...

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Winter Bestsellers
winter

Winter Bestsellers

From cosy dresses to snuggly jackets, our best sellers are designed with love, made for twirls & adventure.  Read More...

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OUR SUSTAINABLE PRACTICES - UPDATE MAY 2025 - Oobi
ethical fashion

OUR SUSTAINABLE PRACTICES - UPDATE MAY 2025

Oobi is proudly slow fashion and are always striving to innovate in the industry which is why we have scored a Good on You rating of which we are extremely proud. Read More...

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Mother's Day - Oobi

Mother's Day

Happy Mother's Day! It's time to meet some of our lovely Oobi mums. Read more...

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On the Farm! Winter Girls Clothing, May 2025 - Oobi
new

On the Farm! Winter Girls Clothing, May 2025

We focus on durable cotton, fuss-free fits, and vibrant colours so cheerful your little one will be reaching for her Oobi dress again and again (even on laundry day!). It’s fashion that feels good ...

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What Customers Are Saying About Oobi: Why Families Love This Aussie Kidswear Brand - Oobi
affordable dresses for girls

What Customers Are Saying About Oobi: Why Families Love This Aussie Kidswear Brand

At Oobi, it’s not just about dressing kids – it’s about celebrating childhood with colour, creativity, and care. We’re not your average children’s clothing brand, but don’t just take our word for i...

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Timeless Winter Magic - Long Sleeve Dresses & Coats for Little Girls - Oobi

Timeless Winter Magic - Long Sleeve Dresses & Coats for Little Girls

Relive the magic of childhood winters with Oobi’s ethically made long sleeve girls' dresses, winter coats & knitwear—crafted for play, warmth, and hand-me-down love. Read More...

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Hop into Easter: Creative Crafts & Adorable Oobi Dresses for Every Bunny - Oobi
easter

Hop into Easter: Creative Crafts & Adorable Oobi Dresses for Every Bunny

These Easter craft ideas are sure to make the festivities more special. Plus check out our adorable Easter dresses that will have your little bunny hopping with egg-citement. Read More...

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Whimsy Meets DIY: Crafting Fun with Your Little Oobi Girl - Oobi

Whimsy Meets DIY: Crafting Fun with Your Little Oobi Girl

At Oobi, we believe in celebrating childhood in the most colourful and joyful ways. It’s magical to mix creativity and fashion, whether it’s twirling in a vintage-inspired tutu dress or painting ra...

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