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Wonderful Watermelons

Wonderful Watermelons - our new collection of dresses, swimwear, hats, sweet clothes for baby and more! It's all about colour, fun and sunshine this summer. All our girls clothes are ethically made...

Top Tips on How to Keep Sun-Safe This Summer!

SPF50 hats and swimsuits for girls | Oobi summer swimwear for girls | Long sleeved swimsuit for girls Australia

Shine Bright This Summer

Warmer days are FINALLY here and just in time for the release of our new Diamonds In The Sky Collection! Don’t miss out on the sweetest dresses, most delicious tops, and of course – our divine new ...

Winter Fashionista - Outfit Inspo for the Cool Weather

Take a look at some of our favourite winter outfits that are truly whimsical. Read More...

Mini Fashionistas

Don’t forget to #oobi on Instagram or post on our Facebook Page for your chance to be featured on our Photos We Love Page!

Flower Power This Winter

Get up close and personal with our rich, 100% cotton winter dresses - designed to last through seasons of wear.

Glitz, Glamour, and Glitter

Oobi's 15th birthday party might have come and gone but the fun isn't over yet. Actually, scratch that - the glitter isn't gone yet (if you're one of the mums who was with us to celebrate, you know...

15th Birthday Par-tay Photo Booth Fun

Whew! We still can’t get over the amazing 15th birthday celebration we had. All the gals (and guy) from Oobi had sooooo much fun hanging out with the mums and their little ones - and we hope that y...

Winter Dresses We Love

Your little girl will look fab whilst staying warm in our amazing winter dresses, which are perfect for layering with our coats, knits, and outerwear or just as is! Read More...  

Snuggling Up in Cosy Coats and Capelets

Woohoo! It’s finally starting to feel a little cooler and hey mummas, do you know what that means? It’s time to get those coats out! Yippee! If you haven’t had a chance to get one for your little...