Kids Fashion

What Customers Are Saying About Oobi: Why Families Love This Aussie Kidswear Brand

At Oobi, it’s not just about dressing kids – it’s about celebrating childhood with colour, creativity, and care. We’re not your average children’s clothing brand, but don’t just take our word for i...

Timeless Winter Magic - Long Sleeve Dresses & Coats for Little Girls

Relive the magic of childhood winters with Oobi’s ethically made long sleeve girls' dresses, winter coats & knitwear—crafted for play, warmth, and hand-me-down love. Read More...

Hop into Easter: Creative Crafts & Adorable Oobi Dresses for Every Bunny

These Easter craft ideas are sure to make the festivities more special. Plus check out our adorable Easter dresses that will have your little bunny hopping with egg-citement. Read More...

Whimsy Meets DIY: Crafting Fun with Your Little Oobi Girl

At Oobi, we believe in celebrating childhood in the most colourful and joyful ways. It’s magical to mix creativity and fashion, whether it’s twirling in a vintage-inspired tutu dress or painting ra...

Finding the Perfect Fit: Clothing for Tweens and Taller Girls

Finding age-appropriate, stylish clothing for tweens, especially taller girls, is perhaps one of the most difficult challenges of parents at this stage. How can Oobi help? Read on to find more abou...

Discover the Magic of Oobi's Designs

Ever wondered how Oobi brings its exclusive looks to life? Here's a little peek at our backstory. Read More...

Oobi’s Cheerful Hand-Printed Dresses, Vibrant Tutus, and More for Endless Adventures

There’s nothing quite like being a child where every day is an opportunity for discovery, creativity, and adventure. Read More...

Fun & Creative Birthday Party Ideas for Kids

Planning for a birthday party soon? Whether you’re looking for something simple or an extravagant celebration, we’ve got you covered! Here are some exciting ideas to make your little one’s special ...

New Easter Dresses for Every Bunny

Bun Bun has hopped online! The sweetest bunny print in 100% cotton jersey pieces that's super soft and cosy. Read More...

Midseason Girls Dresses from 2Y to 12Y

alexKnown as the transition period between summer and winter, midseason in Australia usually calls for versatile clothes that are both warm and breathable. When it comes to kids’ fashion, particula...