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NEW-IN DELIGHTS

Fresh drops of ethically made, colour-happy pieces crafted from our unmistakable signature hand-printed patterns. Be first to shop new prints, twirl-friendly fits and layering essentials for colour with a conscience.

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NEW
Young girl in an Oobi Christmas red dress holding pink and red balloons against a white background
A young girl twirls in the Hearts Red Lace Party Dress with Ruched Bodice, featuring heart patterns—perfect for special occasions.
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Red Cotton Lace Party Dress
Sale price$64.95 Regular price$79.95
23456789-1011-12
(5.0)
NEW
Girls wearing bright cotton dresses and playsuits by Oobi Australia, ethically made in 100% cotton.
A young girl in the Confetti Floral Lacy Dress by Confetti Floral, paired with a wide-brimmed summer hat featuring stripes and a red logo, stands against a solid pink background.
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Confetti Floral Lacy Dress
Sale price$64.95
456789-10
(4.8)
NEW
A young girl stands against a pink background, wearing the Confetti Floral Josie Playsuit with striped ruffle details and white sneakers, looking slightly to the side with one hand in her hair.
The Confetti Floral Josie Playsuit, a pink floral girls' outfit by Confetti Floral with a striped ruffle neckline and shoulder ties, is made from lightweight cotton and displayed flat on a table among sewing tools.
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Confetti Floral Josie Playsuit
Sale price$24.95 Regular price$49.95
4568
(5.0)
NEW
A young girl in the Confetti Floral Lacy Dress by Confetti Floral, paired with a wide-brimmed summer hat featuring stripes and a red logo, stands against a solid pink background.
Two children wearing Confetti Floral Ponytail Hats and matching floral pink outfits stand with hands on hips against a pink background, looking down.
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Confetti Floral Ponytail Hat
35% off at Cart!
Sale price$39.95
S/MM/LL/XL
(5.0)
NEW
A young girl sits cross-legged on a pink background, wearing Confetti Floral Wide-Leg Pants by Confetti Floral, a floral sun hat from our girls hats collection, and a blue top with eyelet sleeves.
A young girl poses on the floor with one leg raised, wearing Confetti Floral Wide-Leg Pants by Confetti Floral, a floral hat, and a blue top against a pink background.
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Confetti Floral Wide-Leg Pants
Sale price$19.95 Regular price$49.95
45678
(4.8)
NEW
A young girl wears the Nautical Holiday Dress by Nautical, featuring colorful stripes and a matching hat, as she looks through blue binoculars with one hand in her pocket, set against a plain background.
A young girl with dark hair in a clip wears the Nautical Holiday Dress by Nautical and sandals, standing against a pink background and looking over her shoulder.
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Nautical Holiday Dress
Sale price$39.95 Regular price$69.95
45689-10
(5.0)
NEW
A young girl wears the Nautical brand’s ethically made Nautical Holiday Dress in blue, orange, and white with a matching sun hat, holding binoculars and looking left.
A young girl wears the Nautical Holiday Dress by Nautical, a blue, white, and orange patterned ethical piece with a matching sunhat. She holds a small blue toy telescope and looks ahead.
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Nautical Ponytail Hat
35% off at Cart!
Sale price$39.95
S/MM/LL/XL
(5.0)
NEW
Child wearing a yellow floral Buttercup dress holding popcorn against a light blue background
Young girl wearing a yellow floral Buttercup dress holding a yellow popcorn bucket against a light blue background
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Buttercup Tiered Shirt Dress
Sale price$44.95 Regular price$69.95
34568
WAITLIST - EMAIL US
A woman smiles at the camera, wearing the Big Hearts Women's Big Heart Maxi Dress with red heart patterns and white sandals against a light blue background.
A woman poses against a light blue background wearing the Big Hearts Women's Big Heart Maxi Dress with red heart patterns, paired with a matching headband and white sandals—ideal for playful coordinated looks.
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WAITLIST - EMAIL USSold out
A young girl wears the Big Hearts Big Heart Girl's Midi Dress—ethically made in India—with red heart prints, paired with light pink sneakers and a red hair ribbon, standing against a light blue background.
A young girl wearing the Big Hearts Big Heart Girl's Midi Dress—ethically made in India with handprinted red heart motifs—pairs it with pink sneakers and a red hairband, standing before a light blue backdrop.
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NEW
A woman stands and smiles against a light blue background, wearing an Essentials Red and Pink Hearts Headband with a red dress covered in hand-printed hearts and brown sandals.
A woman poses against a beige backdrop in the Hearts Pink & Red Heart Women's Midi Dress, featuring hand-printed cotton with a small white heart pattern, waist tie, and paired with brown flat sandals.
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Pink & Red Heart Women's Midi Dress
Sale price$69.95 Regular price$99.95
MLXL
(5.0)
NEW
A young girl poses against a blue background in the Hearts Red & Pink Heart Midi Dress, crafted from ethically made cotton, paired with pink shoes and a red headband.
A young girl with curly hair wears the Hearts Red & Pink Heart Midi Dress and a matching headband, looking down against a light blue background.
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Red & Pink Heart Midi Dress
Sale price$49.95 Regular price$69.95
2345689-1011-12
(5.0)
NEW
Girls wearing Oobi’s new arrivals in bright cotton prints, smiling and twirling outdoors.
A young girl wears the Cherry Gingham Tutu Dress by Cherry Gingham, holding a red balloon in one hand and a pink balloon in the other, standing against a plain background.
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Cherry Gingham Tutu Dress
Sale price$69.95
456789-1011-12
(4.9)
NEW
Girl twirling in a bright Oobi tutu dress surrounded by balloons and confetti.
Child wearing a blue checkered gingham red tutu skirt dress
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Floral Gingham Tutu Dress
Sale price$49.95 Regular price$69.95
3456789-1011-12
(4.9)
NEW
A young girl with long brown hair models the Aussie Bush Flowers Collared Dress by Aussie Bush Flowers, featuring red and white checkered details and a floral print, made from 100% cotton, against a plain white background.
Young girl wearing a floral dress for Christmas with ruffled sleeves
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Aussie Bush Flowers Collared Dress
Sale price$64.95
5689-10
(5.0)
NEW
Young girl in the Aussie Bush Flowers green floral outfit with a checkered sun hat on a pink background
Child in floral outfit and sunglasses standing on a stool against a pink background
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Aussie Bush Flowers Maisy Playsuit
Sale price$34.95 Regular price$54.95
611-12
(5.0)
NEW
A young girl with long brown hair wears the Amalfi Oranges Holiday Dress by Amalfi Oranges, lying on the floor with oranges in her hair and smiling brightly.
A young girl wearing the Amalfi Oranges Holiday Dress by Amalfi Oranges, featuring blue gingham cotton with orange patterns, holds two orange halves over her eyes against a plain background.
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Amalfi Oranges Holiday Dress
Sale price$69.95
56789-10
(5.0)
NEW
Blue and white checkered bucket hat with orange designs on a white background
Blue and white checkered bucket hat with orange floral patterns on a white background
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Amalfi Oranges Chloe Ponytail Hat
35% off at Cart!
Sale price$39.95
M/LL/XL
(5.0)
NEW
A young girl stands smiling in a Red Check Jayne Dress by Red Check, featuring red and white checks with ruffled sleeves, paired with white sneakers, set against a plain white background.
Smiling young girl with straight brown hair wears a Red Check Jayne Dress by Red Check and a white hair bow, posing against a plain white background.
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Red Gingham Jayne Dress
Sale price$39.95 Regular price$59.95
4568
(4.8)
WAITLIST - EMAIL USSold out
Two young girls with dark hair in pigtails wear Big Hearts’ Big Heart Gracie Reversible Dresses—one pink with red hearts, the other red with white hearts—standing against a pink background.
A young girl stands against a white background wearing the Big Hearts Big Heart Gracie Reversible Dress, featuring red heart patterns, paired with white socks and white sneakers.
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WAITLIST - EMAIL USSold out
A young child stands against a plain white background, holding a red balloon and wearing Big Hearts' Big Heart Wide-Leg Pants with red heart prints, paired with a white shirt featuring a heart design.
Girls wearing Oobi cotton skirts and pants in bright prints, twirling and playing outdoors.
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HURRY - ALMOST GONE
The Big Hearts Big Heart Pocket Skirt features red heart patterns, a central red panel with small white hearts, heart-shaped pockets, and an elastic waistband. Hand-printed cotton adds comfort and playful charm.
A young girl smiles in a white "L'Amour Love..." tee, Big Hearts' Big Heart Pocket Skirt with red hearts and heart-shaped pockets, matching socks, pink shoes, and a heart-print headband.
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Big Heart Pocket Skirt
Sale price$39.95 Regular price$49.95
412
NEW
The Essentials Cherry Printed Tee is an oversized, 100% cotton white shirt with two cherries, a pink ribbon, and yellow stars on the front; add any name in customizable red text on the back. Ethically made for comfort.
The Essentials Cherry Printed Tee features a light blue design with cherry print, pink "OOBI! OOBI!" ribbon, stars, and is made from 100% cotton. Customizable back text lets you add any name in red.
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Cherry Printed Tee - Personalisation Available! 2Y - Women
Sale priceFrom $39.95
2-34-56-7810121416Adult SmallAdult MediumAdult LargeAdult X-LargeAdult 2XL
Colour
NEW
The Essentials Deer Printed Tee features a cartoon fawn with a red bow on the front and customizable red text on the back. Made from 100% cotton and hand printed in Australia for lasting comfort and quality.
The Essentials Deer Printed Tee features a light blue color, a cartoon deer with a red bow on the front, and customizable red text on the back. Made from 100% cotton for comfort and durability.
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Deer Printed Tee - Personalisation Available! 2Y - Adult
Sale priceFrom $39.95
2-34-56-7810121416Adult SmallAdult MediumAdult LargeAdult X-LargeAdult 2XL
Colour
NEW
Essentials' Cat Printed Tee is a light pink 100% cotton children’s t-shirt with a colorful polka dot cat graphic on the front and space to personalize "Add any name here!" in red on the back.
The Essentials Cat Printed Tee is a light blue, oversized 100% cotton shirt with a cartoon orange cat and colorful spots on the front, plus “Add any name here!” in red on the back. Ethically made for comfort and style.
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Weird Cat Tee - Personalisation Available! 2Y - Women
Sale priceFrom $39.95
2-34-56-7810121416Adult SmallAdult MediumAdult LargeAdult X-LargeAdult 2XL
Shirt Colour
NEW
The Essentials Snackman Printed Tee is light blue with a yellow Pac-Man-like graphic and "snackman" on the front, custom red text ("Add any name here!") on the back, features an oversized fit, and is hand printed in Australia.
The Essentials Snackman Printed Tee is a white 100% cotton shirt, hand printed in Australia, featuring a yellow Pac-Man-style graphic and "snackman" on the front with customizable red text on the back.
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Snackman Printed Tee - Personalisation Available! 2Y - Adult
Sale priceFrom $39.95
2-34-56-7810121416Adult SmallAdult MediumAdult LargeAdult X-LargeAdult 2XL
Colour
NEW
Girls wearing Oobi cotton skirts and pants in bright prints, twirling and playing outdoors.
Essentials Heart Printed Tee: Light pink, oversized 100% cotton shirt with a large smiling red heart on the front and customizable red text on the back. Hand printed in Australia for comfort and style.
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Heart Printed Tee - Personalisation Available! 2Y - Women
Sale priceFrom $39.95
2-34-56-7810121416Adult SmallAdult MediumAdult LargeAdult X-LargeAdult 2XL
Colour
NEW
The Essentials L'amour Printed Tee is a light pink, 100% cotton oversized t-shirt, hand printed in Australia with "L'Amour Love..." in red on the front and "Add any name here!" customizable on the back.
A young girl smiles in an oversized Essentials L’Amour (Love) Tee with Red Binding, a pink skirt with red hearts, matching headband, red socks, and pink shoes—all set against a white background.
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L'amour Printed Tee - Personalisation Available! 2Y - Women
Sale priceFrom $39.95
2-34-56-7810121416Adult SmallAdult MediumAdult LargeAdult X-LargeAdult 2XL
Colour

New Arrivals – Common Questions

Girls wearing Oobi’s new arrivals in bright cotton prints, smiling and twirling outdoors.

Beautiful, Ethically Made Kids Clothes

New Arrivals in Girls Clothes

We are proud to provide kids fashion that’s not only stylish, but ethically made. Our designs are fun, vibrant, and practical. We have dresses, tops, skirts, shorts, cardigans, and more to suit any occasion, from playdates to garden picnics, birthdays, and more.

Summer Clothes at Oobi


Oobi’s summer girls clothing collection is perfect for keeping children stylish and comfortable during warm weather. The range features bright, cheerful designs that reflect the joy of summer. Dresses are a highlight, with vibrant prints, lightweight fabrics, and breezy cuts. Breathable cotton tops pair perfectly with Oobi’s colourful skirts and shorts, offering versatility for active days. Our wide brim sun hats add both charm and protection from the sun. Parents love that Oobi’s kids fashion clothes are made with high-quality materials designed to withstand endless playtime.

Our swimwear is designed for fun and functionality. Adorable rash vests and swimsuits ensure comfort and UV protection. The bright and bold patterns make it easy to spot kids at the pool or beach. Oobi’s commitment to ethical production ensures families can shop confidently. We observe eco-friendly practices.

Winter Clothes at Oobi


Oobi’s winter kids fashion collection includes jackets and cardigan must-haves, offering maximum softness during chilly days. Knitted jumpers come in playful patterns, adding a splash of colour to the darker months. Layering is easy with Oobi’s long-sleeve tops, leggings, and tights, all designed for warmth and movement. The winter range also features dresses made from 100% cotton, keeping kids warm without irritation.

Oobi pays attention to details, with features like adjustable hoods and easy-to-fasten buttons for practicality. The winter collection’s durability ensures clothes withstand wear and tear from everyday activities. Kids fashion should not only be stylish, but should be comfy and machine washable.

Why Choose Oobi

Our dedication to sustainability means our products are kinder to the planet. Thoughtful design details, like lace trimmings, front zippers, and adjustable waistbands, prioritise kids’ comfort all day long.

Whether it’s summer swimsuits or winter coats, Oobi makes dressing kids a joyful experience. Our designs encourage self-expression, blending playful patterns with practical features.

Ethical Practices at Oobi

Oobi is dedicated to ethical production and sustainable practices. We prioritise fair labour, ensuring all workers receive fair wages and work in safe conditions. Oobi is committed to minimizing environmental impact by using sustainable materials and reducing waste. Our designs are timeless, promoting longevity and reducing the need for frequent replacements. We support local communities by collaborating with artisans and donating a portion of profits to children's charities. By adhering to these principles, Oobi demonstrates that fashion can be both beautiful and ethically produced.