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NEW-IN DELIGHTS

Fresh drops of ethically made, colour-happy pieces crafted from our unmistakable signature hand-printed patterns. Be first to shop new prints, twirl-friendly fits and layering essentials for colour with a conscience.

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NEW
Young girl in an Oobi Christmas red dress holding pink and red balloons against a white background
A young girl twirls in the Hearts Red Lace Party Dress with Ruched Bodice, featuring heart patterns—perfect for special occasions.
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Red Lace Party Dress with Ruched Bodice
FLASH SALE! 
Sale price$69.95 Regular price$79.95
23456789-1011-12
(5.0)
NEW
Girls wearing bright cotton dresses and playsuits by Oobi Australia, ethically made in 100% cotton.
A young girl in the Confetti Floral Lacy Dress by Confetti Floral, paired with a wide-brimmed summer hat featuring stripes and a red logo, stands against a solid pink background.
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Confetti Floral Lacy Dress
FLASH SALE! 
Sale price$54.95 Regular price$64.95
23456789-10
(4.8)
NEW
A young girl stands against a pink background, wearing the Confetti Floral Josie Playsuit with striped ruffle details and white sneakers, looking slightly to the side with one hand in her hair.
The Confetti Floral Josie Playsuit, a pink floral girls' outfit by Confetti Floral with a striped ruffle neckline and shoulder ties, is made from lightweight cotton and displayed flat on a table among sewing tools.
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Confetti Floral Josie Playsuit
EXTRA 30% at CART!
Sale price$49.95
34568
(5.0)
NEW
A young girl in the Confetti Floral Lacy Dress by Confetti Floral, paired with a wide-brimmed summer hat featuring stripes and a red logo, stands against a solid pink background.
Two children wearing Confetti Floral Ponytail Hats and matching floral pink outfits stand with hands on hips against a pink background, looking down.
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Confetti Floral Ponytail Hat
EXTRA 30% at CART!
Sale price$39.95
S/MM/LL/XL
(5.0)
NEW
A young girl sits cross-legged on a pink background, wearing Confetti Floral Wide-Leg Pants by Confetti Floral, a floral sun hat from our girls hats collection, and a blue top with eyelet sleeves.
A young girl poses on the floor with one leg raised, wearing Confetti Floral Wide-Leg Pants by Confetti Floral, a floral hat, and a blue top against a pink background.
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Confetti Floral Wide-Leg Pants
EXTRA 30% at CART!
Sale price$44.95 Regular price$49.95
45678
(4.8)
NEW
A young girl wears the Nautical Holiday Dress by Nautical, featuring colorful stripes and a matching hat, as she looks through blue binoculars with one hand in her pocket, set against a plain background.
A young girl with dark hair in a clip wears the Nautical Holiday Dress by Nautical and sandals, standing against a pink background and looking over her shoulder.
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Nautical Holiday Dress
EXTRA 30% at CART!
Sale price$64.95 Regular price$69.95
45689-10
(5.0)
NEW
A young girl wears the Nautical brand’s ethically made Nautical Holiday Dress in blue, orange, and white with a matching sun hat, holding binoculars and looking left.
A young girl wears the Nautical Holiday Dress by Nautical, a blue, white, and orange patterned ethical piece with a matching sunhat. She holds a small blue toy telescope and looks ahead.
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Nautical Ponytail Hat
EXTRA 30% at CART!
Sale price$39.95
S/MM/LL/XL
(5.0)
NEW
Child wearing a yellow floral Buttercup dress holding popcorn against a light blue background
Young girl wearing a yellow floral Buttercup dress holding a yellow popcorn bucket against a light blue background
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Buttercup Tiered Shirt Dress
EXTRA 30% at CART!
Sale price$64.95 Regular price$69.95
34568
NEW
A woman smiles at the camera, wearing the Big Hearts Women's Big Heart Maxi Dress with red heart patterns and white sandals against a light blue background.
A woman poses against a light blue background wearing the Big Hearts Women's Big Heart Maxi Dress with red heart patterns, paired with a matching headband and white sandals—ideal for playful coordinated looks.
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Women's Heart Maxi Dress
Sale price$129.95
LXL
NEW
A woman stands and smiles against a light blue background, wearing an Essentials Red and Pink Hearts Headband with a red dress covered in hand-printed hearts and brown sandals.
A woman poses against a beige backdrop in the Hearts Pink & Red Heart Women's Midi Dress, featuring hand-printed cotton with a small white heart pattern, waist tie, and paired with brown flat sandals.
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Pink & Red Heart Women's Midi Dress
EXTRA 30% at CART!
Sale price$99.95
MLXL
(5.0)
NEW
A young girl poses against a blue background in the Hearts Red & Pink Heart Midi Dress, crafted from ethically made cotton, paired with pink shoes and a red headband.
A young girl with curly hair wears the Hearts Red & Pink Heart Midi Dress and a matching headband, looking down against a light blue background.
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Red & Pink Heart Midi Dress
EXTRA 30% at CART!
Sale price$69.95
2345689-1011-12
(5.0)
NEW
Girls wearing Oobi’s new arrivals in bright cotton prints, smiling and twirling outdoors.
A young girl wears the Cherry Gingham Tutu Dress by Cherry Gingham, holding a red balloon in one hand and a pink balloon in the other, standing against a plain background.
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Cherry Gingham Tutu Dress
EXTRA 30% at CART!
Sale price$69.95
45678
(4.9)
NEW
Girl twirling in a bright Oobi tutu dress surrounded by balloons and confetti.
Child wearing a blue checkered gingham red tutu skirt dress
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Floral Gingham Tutu Dress
EXTRA 30% at CART!
Sale price$69.95
456789-1011-12
(4.9)
NEW
A young girl with long brown hair models the Aussie Bush Flowers Collared Dress by Aussie Bush Flowers, featuring red and white checkered details and a floral print, made from 100% cotton, against a plain white background.
Young girl wearing a floral dress for Christmas with ruffled sleeves
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Aussie Bush Flowers Collared Dress
Sale price$59.95
456789-1011-12
(5.0)
NEW
Young girl in the Aussie Bush Flowers green floral outfit with a checkered sun hat on a pink background
Child in floral outfit and sunglasses standing on a stool against a pink background
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Aussie Bush Flowers Maisy Playsuit
EXTRA 30% at CART!
Sale price$49.95 Regular price$54.95
6811-12
(5.0)
NEW - SELLING OUT FAST
A young girl with long brown hair wears the Amalfi Oranges Holiday Dress by Amalfi Oranges, lying on the floor with oranges in her hair and smiling brightly.
A young girl wearing the Amalfi Oranges Holiday Dress by Amalfi Oranges, featuring blue gingham cotton with orange patterns, holds two orange halves over her eyes against a plain background.
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Amalfi Oranges Holiday Dress
EXTRA 30% at CART!
Sale price$64.95 Regular price$69.95
56789-10
(5.0)
NEW
Blue and white checkered bucket hat with orange designs on a white background
Blue and white checkered bucket hat with orange floral patterns on a white background
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Amalfi Oranges Chloe Ponytail Hat
EXTRA 30% at CART!
Sale price$39.95 Regular price$44.95
M/LL/XL
(5.0)
NEW
A young girl stands smiling in a Red Check Jayne Dress by Red Check, featuring red and white checks with ruffled sleeves, paired with white sneakers, set against a plain white background.
Smiling young girl with straight brown hair wears a Red Check Jayne Dress by Red Check and a white hair bow, posing against a plain white background.
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Red Gingham Jayne Dress
FLASH SALE! 
Sale price$49.95 Regular price$59.95
34568
(4.8)
HURRY - ALMOST GONE
The Big Hearts Big Heart Pocket Skirt features red heart patterns, a central red panel with small white hearts, heart-shaped pockets, and an elastic waistband. Hand-printed cotton adds comfort and playful charm.
A young girl smiles in a white "L'Amour Love..." tee, Big Hearts' Big Heart Pocket Skirt with red hearts and heart-shaped pockets, matching socks, pink shoes, and a heart-print headband.
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Big Heart Pocket Skirt
EXTRA 30% at CART!
Sale price$49.95
45612
NEWSold out
Girls wearing Oobi cotton tees and tops in colourful prints, playing and laughing together.
A young child with blond hair stands smiling against a plain white background, wearing Essentials Red Jersey 2 Stripe Pants and a pink unicorn shirt, with hands on their head.
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NEW
A young girl stands against a light blue background wearing Red Gingham Ruffle Shorts by Red Gingham, paired with a pink unicorn sweatshirt, white socks, and white shoes.
A child wearing Red Gingham Ruffle Shorts by Red Gingham, paired with white frilly socks and white sneakers, stands against a light blue background.
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Red Gingham Ruffle Shorts
EXTRA 30% at CART!
Sale price$39.95 Regular price$44.95
2345689-1011-12
(5.0)
NEW
Essentials Pink Jersey 2 Stripe Pants for girls, featuring red side stripes, an elastic waistband, and straight legs, are displayed flat on a white background.
Essentials Pink Jersey 2 Stripe Pants pair with a white short-sleeve top featuring a red and pink horse graphic and star designs to create this sporty pajama set for girls.
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Pink Jersey 2 Stripe Pants
EXTRA 30% at CART!
Sale price$34.95 Regular price$39.95
23456781012
(5.0)
NEW
The Essentials Red Jersey 2 Stripe Pants feature white stripes and heart patterns along the side seams, ideal for girls’ sportswear. Shown laid flat on a white background.
A child in Essentials Red Jersey 2 Stripe Pants and light pink sneakers stands against a plain background—an on-trend girls’ sportswear look.
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Red Jersey 2 Stripe Pants
EXTRA 30% at CART!
Sale price$39.95 Regular price$44.95
23456781012
(5.0)
NEW
A young girl holds three balloons, wearing the Essentials Happy Heart Tee with Red Binding, an oversized heart-patterned skirt, and pink shoes, set against a plain light background.
A young child wears the Essentials Happy Heart Tee with Red Binding, featuring an oversized fit, and holds red, pink, and blue balloons while gazing up at them against a plain white background.
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(5.0)
NEW
A young child in a white shirt with a red heart graphic, pink pants, and pink shoes wears the Big Hearts Big Heart Ponytail Hat with red hearts while standing against a plain white background.
A child faces away, wearing a white shirt, pink pants, and a Big Hearts Big Heart Ponytail Hat—an adjustable kids hat with red heart patterns—against a plain white background.
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Big Heart Ponytail Hat
EXTRA 30% at CART!
Sale price$39.95
S/MM/LL/XL
(5.0)
NEW
A young girl with long hair twirls in the Starburst Astra Dress by Starburst, paired with orange knee-high socks and yellow sandals, set against a pink background.
A young girl with long straight hair wears the Starburst Astra Dress by Starburst, a cap-sleeve, patterned yellow dress made from ethically crafted, machine-washable cotton. She stands against a pink background, gazing upward with a neutral expression.
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Starburst Astra Dress
FLASH SALE! 
Sale price$44.95 Regular price$59.95
3456789-1011-12
(5.0)
NEW
Starburst Ruffle Shorts by Starburst feature a yellow floral print, blue gingham accents, striped ruffle trim, sewing scissors, blue thread spool, blue buttons, and a matching gingham square. Ethically made in India.
A young girl with a ponytail and blue hair clip stands sideways, wearing a light blue lace-sleeved top, Starburst Ruffle Shorts by Starburst, yellow socks, and pink sandals.
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Starburst Ruffle Shorts
FLASH SALE! 
Sale price$29.95 Regular price$44.95
345689-10
(5.0)
NEW
Young girl wearing a floral dress and checkered hat on a white background
Young girl wearing the Aussie Bush Flowers Ponytail Hat by Aussie Bush Flowers, featuring a red gingham pattern and adjustable strap, standing against a pink background.
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Aussie Bush Flowers Ponytail Hat
EXTRA 30% at CART!
Sale price$39.95
S/MM/LL/XL
(5.0)

New Arrivals – Common Questions

Girls wearing Oobi’s new arrivals in bright cotton prints, smiling and twirling outdoors.

Beautiful, Ethically Made Kids Clothes

New Arrivals in Girls Clothes

We are proud to provide kids fashion that’s not only stylish, but ethically made. Our designs are fun, vibrant, and practical. We have dresses, tops, skirts, shorts, cardigans, and more to suit any occasion, from playdates to garden picnics, birthdays, and more.

Summer Clothes at Oobi


Oobi’s summer girls clothing collection is perfect for keeping children stylish and comfortable during warm weather. The range features bright, cheerful designs that reflect the joy of summer. Dresses are a highlight, with vibrant prints, lightweight fabrics, and breezy cuts. Breathable cotton tops pair perfectly with Oobi’s colourful skirts and shorts, offering versatility for active days. Our wide brim sun hats add both charm and protection from the sun. Parents love that Oobi’s kids fashion clothes are made with high-quality materials designed to withstand endless playtime.

Our swimwear is designed for fun and functionality. Adorable rash vests and swimsuits ensure comfort and UV protection. The bright and bold patterns make it easy to spot kids at the pool or beach. Oobi’s commitment to ethical production ensures families can shop confidently. We observe eco-friendly practices.

Winter Clothes at Oobi


Oobi’s winter kids fashion collection includes jackets and cardigan must-haves, offering maximum softness during chilly days. Knitted jumpers come in playful patterns, adding a splash of colour to the darker months. Layering is easy with Oobi’s long-sleeve tops, leggings, and tights, all designed for warmth and movement. The winter range also features dresses made from 100% cotton, keeping kids warm without irritation.

Oobi pays attention to details, with features like adjustable hoods and easy-to-fasten buttons for practicality. The winter collection’s durability ensures clothes withstand wear and tear from everyday activities. Kids fashion should not only be stylish, but should be comfy and machine washable.

Why Choose Oobi

Our dedication to sustainability means our products are kinder to the planet. Thoughtful design details, like lace trimmings, front zippers, and adjustable waistbands, prioritise kids’ comfort all day long.

Whether it’s summer swimsuits or winter coats, Oobi makes dressing kids a joyful experience. Our designs encourage self-expression, blending playful patterns with practical features.

Ethical Practices at Oobi

Oobi is dedicated to ethical production and sustainable practices. We prioritise fair labour, ensuring all workers receive fair wages and work in safe conditions. Oobi is committed to minimizing environmental impact by using sustainable materials and reducing waste. Our designs are timeless, promoting longevity and reducing the need for frequent replacements. We support local communities by collaborating with artisans and donating a portion of profits to children's charities. By adhering to these principles, Oobi demonstrates that fashion can be both beautiful and ethically produced.